Monday, July 7, 2008

Shoe Shopping in NYC

Don't you just love it when you find that perfect shoe, which slips in your feet as if it were made only for you? Not only does it fit, but it is also available in six different colors! You rejoice, you can not believe your luck!

I recently had such a lucky encounter at the Nine West store in NYC. Oh! I loved the way these certain sandals looked on my feet. I wanted the pair in all the colors :)

Day 1: I check out at one of the Nine West stores (at 5th Avenue & 40 something Street, location: unusually hidden). Price = $29.99! I can not dream of buying a Nine West shoe for $29.99 in Canada, simply because it is a US retailer and is priced at $129.99+ in Canada. It is priced as a "higher end" brand in Canada, which sucks for us - the Canadians. I stopped myself from buying the shoe on Day 1 due to guilt spasms, which occur when either I have been shopping a LOT, or when I have been SHOE shopping a LOT. Well, let's just say, in the past two months, I have had the privilege of shoe shopping a bit :)

Day 2: I arrive at the Nine West store at a different location (around Union Square) five minutes it is suppose to close. The guilt spasms are gone! I am drooling over these sandals. The person who was helping me out could tell I meant business. He gives me his undivided attention. I try on the sandal in three different colors - I want all of them!

And, just when I said to myself,"boy! I am lucky to find these sandals again", I see the price. The price has gone up from $29.99 to $34.99 for the pair in green and the beige and the white are priced at $39.99! Damn, these retailers! I always encounter a price difference. Why should this instance be any different?

Retailers have an interesting way of pricing their products: in the heart of Union Square i.e. a place with posh restaurants, endless stores, and lots of hustle-bustle, Nine West tags the sandal at a higher price. Furthermore, since Spring is gone, so is the color Green. Obviously, the retailers need to get rid of it. Hence, the green-colored pair is priced lower than the others.

I guess the challenge for the customer is to find the shoe store with the perfect price for the perfect shoe. I wish I had one more day to spend in NYC, I would have gone back to the store on 5th Avenue and bought the shoes at a steal deal.

Oh well! I bought the sandals anyways without any guilt attached to the purchase :)

3 comments:

kiran sawhney said...

We both love shoes. Don't we?

Nitika said...

i ve never found THE one! :(

Somya said...

When you find Nine West for $29.99, You Buy! You do NOT look for a better price. And if you buy the first pair and find a better price, you buy THAT too!